This is also a common theme I've noticed in othe NDEs, when in a life review, the person will discover that the things that he/she thought was important in his relationships paled in comparision to the things he believed had little impact.
I find that is an important point, and I think that is why in most major religions, one should work toward a wholesome consciousness. It isn't just about one's actions, but about intent and thought as well. I'm not sure how it ties into Judaism, but I imagine it would at some level, and it seems that following the law would be a path, in part, toward changing one's overall consciousness and awareness. Training one's consciousness through repetitively training one's actions. Maybe I'm off base there, but it seems to make sense to me.
I tend to not like any sort of evangelism that focuses on making people fearful; I tend to find such sorts manipulative. Fear is associated with shutting down higher cognitive functioning and is often used to control people. This is one of the reasons I tend to avoid a focus on hell and whatnot. I think there are better ways for people to learn than to be fearful, and people are far less likely to be manipulated by others if they are not afraid. I figure people should develop a sense of morality based on love and reason, not fear, but I suppose some people, perhaps, need an initial kick in the pants to start the journey. I really don't know what to make of such experiences; they are so different from my own.